Everybody loves a good cookie in moderation. But what about when they’re in abundance?
Triton Digital, a market leader enabling media companies to manage, measure and monetize their content digitally, today announced its membership in NARM and digitalmusic.org. These memberships mark Triton’s commitment to further progress the digital audio industry.
Looking at February’s numbers, listening was generally flat comparing January to February. The lone major exception was ESPN Radio, down a bit following a January surge likely fueled by Superbowl coverage. Yet its February AAS was still higher than any month before January.
Triton Digital’s Ad Injector replaces over 500,000 on-air spots per day, powering more than four million sessions each month, adding up to five million listening hours
Triton Digital today announced that CBS RADIO has brought its portfolio of market-leading brands to a2x, the industry’s only audience-based programmatic buying solution for online and mobile audio ads.
Triton Digital, today announced the re-alignment of its organizational structure to better serve customers’ evolving needs.
Xbox Music’s Ad-Based Revenue Model Takes Shape: Triton (Pandora’s Partner) Appointed For Audio Ads And Analytics
Xbox Music, Microsoft’s streaming music competitor to Spotify and iTunes that began to roll out to Xbox and Windows-powered devices in October, today filled in one part of the picture for how it will make revenues from the free portion of the service. Triton Digital has been appointed to provide audio advertising for it. Triton will also provide audience analytics so that Microsoft can make better sense of what platforms consumers are using and what music they’re consuming.
United Kingdom radio consultant OXIS Media will represent Triton Digital’s product portfolio across the U.K. and Ireland.